Can I post the same content everywhere?

Adapt it. The same idea can run on several platforms, but the format, caption length and aspect ratio should match each one.

Is Facebook still worth it?

In Egypt, yes for most consumer and local service businesses. Judge it on your own audience data rather than on global commentary.

Do I need to be on a platform to run ads there?

You need an ad account and a page or profile, but you do not need an active posting schedule. Many businesses advertise on one platform and post on another.

How many posts a week is enough?

Enough that the account never looks dormant and that you can maintain it for a year. Consistency matters more than volume.

What if my competitors are on six platforms?

Look at the engagement, not the count. Most of those accounts are inactive.

Which social platforms should my business be on? – Social Media

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Which social platforms should my business be on? – Social Media | PikyHost

Digitizing Your Business Growth

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Guides and answers from our Support Experts

Digitizing Your Business Growth

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Guides and answers from our Support Experts